...of coffee, community and good times.
From Honduras to your cup, these limited anniversary Geishas trace the people, place, and process behind Tectonic’s 10-year journey.
From Australian coffee roots to roasting in Los Angeles, Tectonic’s first ten years have been shaped by travel, community, relationships, and a lot of good coffee along the way.
2016
With zero customers and plenty of belief, Deaton roasted samples of Shift Blend, Tectonic Blend, and two single origin coffees, then hit the streets of Los Angeles. The response was immediate. Within weeks, Tectonic was roasting 500 pounds of coffee every week.
2017
Honduras became part of Tectonic's sourcing story through Moises Herrera and Marysabel Caballero, a relationship carried forward over many harvests. Read the story.
2018
Tectonic earned a silver medal for Kenya Gatomboya filter coffee and bronze medals for Ethiopia Guji Feku Jibril single origin espresso, Nicaragua El Diamonte espresso in milk, and Tectonic Blend espresso.
2018
Tectonic hosted the USA Aeropress Championships, bringing the coffee community together around competition, craft, and a little chaos.
2019
Fantastic people came through, and stayed, as the team grew at The Pulley Collective, Tectonic's co-op home since 2018.
2019
Cup of Excellence connects exceptional coffees with quality-focused buyers. Being selected as an international judge was a rare privilege: helping identify coffees that could shift a farm, region, or country.
2020
Woof, what a year. During COVID, we created a small island of reprieve from the noise of social media, news, and uncertainty. Our team pulled together, D2C sales helped carry us, and our community helped us get through.
2021
A personal milestone year: Bowie David Derek Pigot was welcomed into the world.
2022
Tectonic earned more recognition at the 2022 Golden Bean Awards.
2023
Tectonic contributed to building a classroom at a school in Macarla, Honduras.
2024
Tectonic opened the West Hollywood cafe.
2025
Danny Castrellon visited Finca La Planada in Huila, Colombia. Tectonic now brings in Direct Trade coffees from Honduras, Costa Rica, Guatemala, and Colombia, with more to come.
2026
Thanks, L.A., for ten amazing years of roasting coffee. Here's to at least another ten.
Ten years calls for more than one party. We’ve got pop-ups, cuppings, brew sessions, and a few excellent excuses to get together all month long.
Pilates Platinum Brentwood
Baristas: Val & Damali
Instructor: Chelsea Stock Pigot
Roastworks, 3821 S Santa Fe Ave
Roasting Lab is listed on Partiful as a 9:30 AM roastery session. RSVP for the latest session details.
West Hollywood Cafe
Outdoor Pilates with Chelsea Pigot, followed by coffee, community, Lavender Lattes, BOGO drinks, and anniversary surprises at the cafe.
Roastworks, 3821 S Santa Fe Ave
Coffee cupping at the roastery with swag bags and knowledge cards.
West Hollywood Cafe
A small-group Brew Lab with Elsa Bensaid covering manual brewing, flavor variables, pour-over, AeroPress, and better cups at home.
West Hollywood Cafe
Head-to-head latte art pours, three judges, prize money, and a rookie pot for first-time competitors.
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